Taxonomies are a great way to manage marketing content. Use taxonomies to organize, search, and filter content within the content management system. Taxonomies also enable content retrieval, delivery, and presentation.

Managing the marketing content stored in a CMS can involve:

• Various types of files such as PDFs, videos, images, and HTML.
• Different levels of workflows like review, approve, share, and publish.
• The users who work within a CMS also have different user roles such as editors, managers, and admins.

Content leverages the use of metadata to help users manage the files and workflows. Metadata attributes added to the content items make it easy to retrieve or find them.

There are several types of metadata. Keywords are a type of metadata. Keywords are usually terms that are from a controlled vocabulary list. Depending on the subject, the vocabulary list you create can be very long. For example, your vocabulary list can be for industry, department, specialty, and location. To manage the list and make it meaningful, you may need to organize it in a hierarchical order. This hierarchical order of vocabulary is the taxonomy. When you break down the list to group content into sublists, you create categories.

You can create several taxonomies for the e-commerce industry to cover all your needs. For example, one of the taxonomies you create is called Apparel. You can group the list you create under several categories such as men, women, and kids. These categories can further have subcategories, such as shirts, pants, and shoes.

Create taxonomies

In Content, creating taxonomies, categories, and subcategories is very simple and easy to manage.

1. Admins and managers can create taxonomies from the Developer > Taxonomies > Create taxonomy page.
2. Provide a name and click Create.
3. Start to build your taxonomy by adding categories by clicking Add Category.
4. To add subcategories, click the Add subcategory icon. There is no limit to the number of subcategories you can add.
5. You can drag and drop the categories to rearrange and organize them.

Tip: The Usage rights taxonomy comes pre-loaded to get you started.

Add categories

You can add categories to content types and assets. You can also add a category element to a content type. Composers can then select the categories you created when they compose content items.

Delete category

When you add a category to a content type, category element, or asset, you cannot delete that category. A list of all the assets and content items where the category terms are used are shown when you delete a category. You must remove the category from the content items and assets before you can delete it.

Search using category terms

You can find content that is similar or related by searching for the keywords in the categories. Type in a word or phrase, any content items or assets related to your keyword are displayed.

Categories help search from the Content palette integrated into other products. You can use categories to filter assets in the Content palette used in other products.

Use categories to retrieve, deliver, and present content in applications

Developers use the category names in their APIs to find the content and assets. Also, they can use these categories to group content on a webpage. They can create search and filtering components in the applications using these categories.