As a marketer, you can create and enable a new database to send mobile app messages.
One mobile database
Each organization can have only one mobile app-enabled database. If your organization is also SMS-enabled, you can have one SMS database and one mobile app database, or one database that is enabled for both SMS and mobile app messages.
You cannot change a mobile database after it's enabled. If you delete or purge a mobile app contact record in the database, all of the mobile app user contact records are broken and associated emails will fail.
Create a new mobile database
After user permissions are configured, you're ready to create a new database.
Tip: You can also use an existing database if it is a single opt-in, flexible database without a unique identifier. This is necessary because the mobile app message consent data is stored in the Mobile Push User ID field.
- In the menu, hover over Data and navigate to Manage > Data.
- Click the Databases tab and click Create.
- Select the Single Opt-In Database option.
- Name your database or list and save it in the Shared directory.
- Choose Flexible Database from the list and click Next.
- In Field name, type the name of the field that will contain the Mobile Push User ID value. This text field becomes the unique identifier for the mobile app messages contact. The value is used to map the contact's device to the enabled mobile app user database.
- In the Field Type list, select Text and then add the field.
- Click Create.
Enable the Mobile setting
After the database is created, you can enable the mobile app setting on the database. Select the name of the mobile app-enabled database on the View Data page. Click Settings on the Database Summary page and select Enable Mobile Push Notifications under Mobile Settings. When the Enable Mobile Push Notifications, checkbox is selected, the mobile user ID field is automatically added to the database.