The Audiences tab presents status information in several different views.

• Recent. This view contains information about audiences that were shared within the past 72 hours. The Status column displays 1 of 5 possible conditions to describe the current state of the audience sharing process.
• Historical. This view contains information about audiences that were shared more than 72 hours previous. Like the Recent view, the Status column displays 1 of 5 possible conditions to describe the current state of the audience sharing process.
• Scheduled. This view lists audiences that are scheduled to be shared at some time in the future. In this view, the Status column indicates only whether the schedule is enabled or disabled.

In all views, you can click Actions to display additional information about the audience.

In the Scheduled view, look in the Status column to determine whether a schedule is enabled or disabled. The Status column displays the status of the schedule, not the status of audience sharing. The Schedule column displays how often the audience share is scheduled to run.

In the Recent or Historical views, look in the Status column to view the current state of the audience data exchange. The audience share can be in one of the following states:

Pending The audience sharing has not started yet or encountered an error that prevents further processing.

Running The audience records are being transferred from the audience provider to Exchange and from Exchange to the audience consumer.

Complete Transfer of audience records from audience producer to audience consumer is complete.

Canceled The audience sharing was stopped before all of the records were transferred from producer endpoint to consumer endpoint. The Completed column displays the time that the transfer was stopped.

Failed The audience sharing encountered an error that prevents further processing and does not allow the system to recover from the error. Click View details for more information about what caused the failure.

View when the audience share started and finished in the Started and Completed columns. The amount of time that is required to complete the audience data exchange depends on the number of records that the audience contains.

Click Actions to display additional information about the audience. In the Details window, select the Status Details tab for more status information, including error messages.

Sort columns to organize status information.

On the Recent and Historical tabs, sort the Status, Started, and Completed columns to get a view of audience sharing across various audiences and endpoints.

Sort the Status column to view shared audiences according to their state. For example, you can sort to view all instances where audience sharing failed to complete successfully.

Sort the Started column to view previous audience sharing runs by the date and time the sharing began.

Sort the Completed column to view all of the audience shares according to the date and time that the all of the audience data was received by the destination endpoint. You can also see audience sharing that did not complete. See the Status tab in Endpoint details to see why the sharing did not finish.