Read through the following procedure to create a new Program Mailing Performance report.
Perform the following steps to create a Program Mailing Performance Report:
Procedure
- In the Reports > Reports (classic) > Report center, open the Programs > Mailing Performance.
- Select the Program you would like to review (Active or Inactive) by clicking the Program name. You can optionally check Include deleted steps and tracks that have mailing activity. The report is displayed. The graph displays email performance metrics for the select time frame. Metrics are displayed for each program track. The table displays metrics for each track and step in the program.
- To display more metrics in the graph, click Options > Metrics Displayed and select a metrics.
- To display more metrics in the table, hover over a column heading until a an arrow appears. Click the arrow, select Columns select a metric.
- To change Date Range, click the blue link. Select a Relative Date from the drop down or choose a custom range. Click Apply when done.
- View metrics in the report.
- To display additional metrics in the graph, click Options > Metrics Displayed and select a metrics.
- To display more metrics in the table, hover over a column heading until an arrow appears. Click the arrow, select Columns and select a metric.
- To change Date Range, click the blue link. Select a Relative Date from the drop-down or choose a custom range. Click Apply when done.
- You can drill down into contact metrics by clicking the linked number for the following metrics: Sent, Opt-Outs, Hard Bounces, Soft Bounces, Gross Clicks. This view is limited to 250 contacts.
- To export contacts, click Options > Export Data.
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