After the relational table is added to Acoustic Campaign, you can create queries to send emails that target your customers.
- Create a query based on the relational table data.
- Include Acoustic Digital Analytics or Adobe™ Analytics relational table data in an Campaign email.
- After the query is created, it's time to insert the relational table data into Campaign email.
Complete the following steps to create a query using the relational table data.
- From the Edit Mailing Template page, go to the Mailing Body tab to edit your email.
- Create a relational table query within the email. This query will define what content will go in the email. Click the Relational Table icon.
- Select Create Relational Table Query.
- Select the CM Relational Table that is associated with our database.
- Click Select.
- Enter a Name for your query.
- Click OK.
- Enter a query criteria. In this example, we'll show what was in the customer's shopping cart. Select the Activity Date item as our first criterion and leave the operator as Equals.
- Click Value and select Current Date. This time, let's query for the current date - 3 days. This will target customers who abandoned their cart 3 days ago.
- Click Add.
- Select Activity Type and leave the operator as Equals.
- Enter a Value of ABAN to target customers who abandoned their carts.
- Click Add.
- Click Save & Calculate, then Submit.
- Now, in the email body, select the Relational Tables icon again and click Insert Relational Table Data to select the query we just created.
- Select a Relational Table Query to use with your email template. Let's select the CM Mailing Query we just created within the email.
- Click Select.
What to do next
The next step is to select Insert Markup to define the layout of the Relational Table Data to be displayed. This creates a generic outline containing fields from your Relational Table. You can insert the fields you want to include in the email from the relational table.
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