You can associate a Campaign or a Program with Web Forms so you can use SFDC reporting to better understand which Campaigns are most influencing leads. When submitted, you can easily add contacts to Campaigns. You can also set a Campaign Status in addition to the Campaign Code. To add these features to your Web Form, enter a default Campaign Code (SFDC Campaign ID) and Campaign Status in the standard Web Form properties.
Currently, Acoustic Campaign allows only the Campaign members that includes the synchronized Leads and Contacts to be added to a SFDC Campaign through the integration. However, the Campaign must be created inside SFDC. Using the SFDC Campaign ID, an Acoustic Campaign program can be configured to create the SFDC Campaign member records for your SFDC Campaign.