In Salesforce.com you can create assignment rules to automate your organization’s lead generation and support processes. The Lead Assignment Rules specifies how leads are assigned to users or queues as they are created manually, captured from the web, or imported via the Data Import Wizard.
Typically, your organization will have one rule for each overall purpose—for example, one lead assignment rule for importing and a different lead assignment rule for web-generated leads; or one case assignment rule for standard use and one case assignment rule for holiday use. For each rule type, only one rule can be in effect at any time. Each rule consists of multiple rule entries that specify exactly how the leads or cases are assigned.
The active Salesforce.com assignment rule will be used during the creation of a new Lead; otherwise the new Lead will be owned by the Salesforce.com user that is configured within the Acoustic Campaign configuration. By default, an email notification (as configured on assignment rule in Salesforce.com) will not be triggered. If your assignment rules have an email notification configured and you want it to be triggered during the assignment, contact the Acoustic Campaign support.