Personalization in Acoustic Campaign forms requires specific workarounds depending on your use case. Adding plain text database fields with personalization markers directly in a form is not supported in either the new form builder or the legacy form builder. This is a platform limitation that applies across all Acoustic form building tools.

Workarounds for displaying personalized content in forms

Option A: Use the landing page builder

The landing page builder offers more flexibility than the form builders for adding personalized content. If you need to display personalized content such as a contact's first or last name, consider building your experience in the landing page builder instead.

In some cases, you can add plain text with personalization markers (e.g., %%First_Name%%) and set default values to prevent blank fields if the contact data is unavailable.

Option B: Work with your technical team on a custom solution

If the landing page builder does not meet your needs, work with your technical team to explore custom form approaches that support personalization outside of the native form builders.

Option C: Submit an enhancement request

If personalization in forms is critical to your use case, submit an enhancement request through the Acoustic Ideas portal. This is the recommended channel for requesting new functionality from the Acoustic product team.