EMEA Partners - February 2021
While the COVID-19 pandemic has been a challenge for many of us, we have been encouraged by the fortitude and loyalty of our Partners. Together, we have delivered hundreds of new solutions across this region, empowering our shared customers to work smarter during this turbulent time. We are proud to have retained every single partner since we have stood up Acoustic over a year ago, and plan to earn that confidence again in 2021. We sincerely thank you for your partnership.
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Go to Market Updates
We continue to operate a Partner Led approach in all territories outside of the UK and a Partner First approach in the UK. This continues to drive meaningful outcomes for our customers who, along with the Analyst community, regularly cite the quality of our Partner ecosystem as a key differentiator. Please look out for an invitation to a Partner Update call covering GTM and Roadmap updates next month. -
Program Updates
In the second half of 2020, more than 70 brands have expanded their ownership of Acoustic in EMEA, and more than 30 new brands have transitioned their marketing on Acoustic. We are also gaining focus in our partner ecosystem to provide better service for existing partners. -
Enablement
Acoustic Academy has even more training content to educate your staff – free of charge. We are also in the process of publishing curricula to make it easier to navigate Academy. The Academy is here: https://learn.goacoustic.com -
Marketing
We now have a set of Brand Guidelines to enable Partners to promote the fact that you are a Solution Partner or have a Platform ‘Powered by Acoustic’. This will be provided in the next Partner Newsletter in March. -
Looking Forward
We continue to accelerate our platform investments to help you drive even better outcomes for your clients. As ever we harvest the very best product ideas from our long term Partners so if you have any requests then now is a good time to reach out to your commercial contact or simply record them here: https://ideas.goacoustic.com/
Any questions? Just reach out to partners@acoustic.com and a member of the team will respond and/or route your question.
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