June product release: Reach the right people with greater precision in Acoustic Connect

Turn customer behaviors into better marketing outcomes!

Every update to Acoustic Connect is designed with one goal in mind: helping you act faster on insights and drive smarter marketing outcomes.

This month, we’ve enhanced segmentation capabilities powered by behavioral signals and AI-driven insights — giving you more control, deeper understanding of intent, and the ability to craft hyper-personalized journeys.

Here’s how you can put it to work:
🔄 Re-engage browsers: Target visitors who explored specific products but didn’t convert. For example, build a segment of users who showed high intent by selecting the type of room at a specific hotel in your chain. Schedule a message to those who abandoned in the past week to encourage purchase completion. Subject lines like “Still thinking about it? Pick up where you left off” can help nudge them back.

🛒 Recover abandoned carts: Remind customers about items they left behind with personalized subject lines and smart timing. Try subject lines like “A product you left in your cart is now on sale!” to boost return visits and conversions.

🔍 Retarget by search behavior: Use onsite search terms to deliver relevant offers and re-spark interest. Segment users based on specific keywords they searched on your site, such as “Hamilton,” and follow up with relevant recommendations or offers. Use subject lines like “Still searching for Hamilton tickets? Hurry, seats are running out!” to recapture interest.

Want to go deeper?
📄 Learn more: Understanding behavioral signals

📘 Take our course: Engage customers with behavioral marketing

Let smarter segmentation drive stronger results!