All segmentation data that is sent from Adobe is imported into a single relational table in Acoustic Campaign (per integration). The following fields are included with the integration.
Field Name | Description |
---|---|
Activity Date | The date the activity occurred. |
Downloaded File | The filename of a file that is downloaded for the "download file" segment. |
Form Name | The form name of a form for the "form abandon" segment. |
email ID | The email ID related to the activity. |
Product ID | The product ID related to the activity. |
Revenue | Revenue that is related to the activity. |
Segment | The activity or segment name (cart abandon, download file, view product). |
Unique ID |
The unique identifier of the recipient, typically an email address |
Units | Units that are sold for the "product purchased" segment. |
ZIP Code | Zip code of the recipient if available |